Information

• Client:

  Ray Wellness

• Production:

  ANURUCHI COSMETICS LLP

• Date:

  June 15, 2026

• Category:

  Website Development & Branding

• Location:

  A 14/15 ( Aethon International - GF)
  Sector 59, Noida, U.P. ( 201301)

Developed and optimized the e-commerce website for Ray Wellness, a wellness and personal-care brand offering Ayurvedic skincare, haircare, bodycare, and wellness products specifically designed for teenagers. The website was structured around a teen-focused, user-friendly shopping experience, with clear product categories, concern-based navigation, product discovery sections, and strong brand messaging. I worked on improving the website’s visual presentation, content structure, navigation, and overall user experience to create a trustworthy digital presence for both teens and parents.

Key Focus Areas Shopify website development and customization Website structure and navigation optimization Teen-focused branding and user experience Product and collection page optimization Category and concern-based product organization Conversion-focused website content and CTAs SEO-friendly website structure Mobile-friendly e-commerce experience On-page SEO and metadata optimization Product image and content optimization